BENETTON — FACES OF THE CITY
We made the faces of Benetton's collection represent the diversity of women living in today's cities. Using a custom algorithm, we produced data visualisations in the form of newly-created faces that represent the ethnicities in NYC, London, Paris, Berlin, Tokyo and Milan.
We made the faces of Benetton's collection represent the diversity of women living in today's cities. Using a custom algorithm, we produced data visualisations in the form of newly-created faces that represent the ethnicities in NYC, London, Paris, Berlin, Tokyo and Milan.
The campaign was picked up by the world of fashion, design and culture, including Vanity Fair, Yahoo, Vogue and Fast Company.
- D&AD 2016 - Wood Pencil
- Cannes Lions 2016 - Print & Publishing Shortlist x3
- The One Show 2016 - Finalist
- Leuzer's Archive - Vol. 2, 2016
- Creativity Online - Pick of the Day
- The Drum - Elementary Award 2016
- The Stable - Standout
- The Drum - Creative Works Pick
